ThinkGen Thought Leadership

Filter by author
Filter by category
Filtering by:
Tag
close icon
Market Research

Moving Beyond the Popularity Contest: Reframing Stimuli Usage in Health Care Marketing Research

By Noah Pines
Noah Pines
Habit Lens
Market Research

"Behavioral Beliefs": A Critical Link in Customer Habit Formation

By Noah Pines
Noah Pines
Pharmaceutical Industry

Beyond the Ivory Tower: Harnessing the Power of Practical Opinion Leaders in Pharma Marketing

By Noah Pines
Noah Pines
Pharmaceutical Industry

Fit, Focused, and Fifty-Four: Rethinking Aging, Health, and What Comes Next

By Noah Pines
Noah Pines
Pharmaceutical Industry

Why I Own Three Identical Pairs of Pants (and What That Reveals About Pharma Customers)

By Noah Pines
Noah Pines
Pharmaceutical Industry

What Pharma Commercial and Insights Leaders Can Learn from Jeep Owners (Yes, Really)

By Noah Pines
Noah Pines
Market Research

Where Strategy Meets Science, and Insights Drive Innovation: Reflections from PMRC Bay Area

By Tim Brewer
Tim Brewer
Market Research
Qualitative Research

Designing Testable Messaging for Healthcare Marketing Research: A Practical Guide for Brand Teams and Agency Partners

By Noah Pines
Noah Pines
Pharmaceutical Industry

The Biotech Recession: A Sector Under Pressure, and Poised for Renewal

By Noah Pines
Noah Pines
Pharmaceutical Industry

The Hidden Half of the Message: Why Trial Design Matters More Than You Think

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

Dr. Peter Livingston, An Oncologist Practicing in the Year 2041

By Noah Pines
Noah Pines
Market Research

The Jedi Moderator

By Noah Pines
Noah Pines
Pharmaceutical Industry

From INDs to CRLs: What Pharma I&A Professionals Should Know About FDA Terminology

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

What Young Patients Want: The Next Generation of Healthcare Expectations

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

EHRs and the Evolving Physician Mindset: A Commercial Perspective

By Noah Pines
Noah Pines
Artificial Intelligence
Pharmaceutical Industry

Ruthie’s Monday Morning: A Glimpse Into the Future of Pharma Insights (2030)

By Noah Pines
Noah Pines
Market Research
Pharmaceutical Industry

Revisiting Seth Godin: Marketing Wisdom for Today’s Life Sciences Leaders

By Noah Pines
Noah Pines
Methodologies and Innovation

Translating Biostatistics in Market Research: A Moderator’s Guide to Engaging Physicians with Clarity and Confidence

By Noah Pines
Noah Pines
Qualitative Research

Setting the Stage: Using Background Questions to Decode Clinical Mindsets

By Noah Pines
Noah Pines
Pharmaceutical Industry

From Franklin to CRISPR: Philadelphia’s Ongoing Medical Legacy

By Noah Pines
Noah Pines
Qualitative Research

The Enduring Value of Great Moderation in Pharma Marketing Research

By Noah Pines
Noah Pines
Pharmaceutical Industry

The Pharma Marketer's Guide to Drug Interactions: Some Things You Need to Know

By Noah Pines
Noah Pines
ThinkGen

Thinkie Has Landed: A Tentacled Tribute to Our Evolution

By Noah Pines
Noah Pines
Pharmaceutical Industry

What Pharma Marketers Can Learn from BTS (Yes, That BTS)

By Noah Pines
Noah Pines
Quantitative Research

Clinically Meaningful vs. Statistically Significant: Bridging the Gap Between Math and Market

By Noah Pines
Noah Pines
No results found.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Website
About usServicesLet's connectCareers
Contact
Email215 714 3460333 E. Lancaster Ave. # 314
Wynnewood, PA 19096Privacy Policy
Social
LinkedIn
ThinkGen logo